What do businesses do in social media that make customers purchase from them? You can in the chart here, with my thanks to Smart Insights’ Global Social Media Research Summary for 2018, which included the chart here from Sprout Social’s Q2 2017 Sprout social index. According to this research, business social media success is a Read more about Business Social Media Sucess in a Single Image[…]
It’s no secret that most businesses have a tough time surviving in America. In fact, 20% don’t even live to celebrate their first birthday. The following infographic by insuranceQuotes.com pinpoints the top six reasons why American businesses fail: 14% don’t know, research or pay attention to their customers 19% are overtaken by their competitors 23% Read more about Top 6 Reasons Why American Businesses Fail[…]
This year, a certain U.S. airline has been unwillingly popping up in the news. Unless you’ve been living under a rock, though, there’s no need to rehash the details of the cases. The dismal takeaway that we’re getting from the incidents is this: airline customer service has sunk to a shocking new low that seems Read more about 5 Lessons Small Businesses Can Learn from Airline PR Disasters[…]
Do you need more money to take your startup or small business to the next level? If the answer’s yes, then you’ll need to get investors interested in your company. Steve Eakin has some great tips on making your business more attractive to them: 1. Consult Experienced & Talented People. Back your business with intelligent Read more about How to Get Investors Interested in Your Business[…]
Coming up with a business name is not exactly the easiest part of setting up your company. There’s the process of brainstorming a unique yet reasonable name but, even if you already some fantastic idea(s) in mind, you still have to contend with the factors of legality and availability. However, Nellie Akalp has come up with Read more about Name Your Business in 5 Steps[…]
Great customer service used to refer to successful interactions with customers in person, over the phone, or through email. These days, however, the users of products and services are increasingly turning to public platforms—social media sites in particular—to share their feedback, air their grievances, or simply ask questions. Some people see this as a good Read more about 10 Steps to Excellent Customer Service on Social Media[…]
It’s a well-known fact that most startups don’t end up successful; in fact, some sources claim that the failure rate is as high as 95%. So, if you’ve started such a business, the odds are already against you. However, there are certain mistakes that you can avoid to minimize your chances of failing. After six Read more about The Most Frequent Mistakes That Startups Make[…]
With the state of today’s job environment, the notion of entrepreneurship is becoming increasingly attractive. However, knowing where to begin and what to expect are two of the main concerns facing would-be entrepreneurs. The infographic below will give you a good idea of the current entrepreneurial world. We’ve summarized some of its key takeaways here: Read more about 46 Facts Every Entrepreneur Should Know[…]
Email as a communication tool is taken for granted and even abused on a regular basis. I’m certainly guilty of this! However, using this tool carelessly not only leads to missed business opportunities, but can also undermine existing relationships with clients, partners, supervisors, etc. Dan Scalco has put down a simple yet fundamental list of Read more about Have You Forgotten Your Email Etiquette?[…]
In this final post of the Newbie Blogging Mistakes series, I’ll take a look at one of the most important things that you need to do in order to be a successful blogger: creating and sticking to a blog posting schedule. The point of such a schedule is to help you determine how much / Read more about Newbie Blogging Mistake 6: Forgetting to Have a Schedule[…]
