Social media seems inherently about people, to me, not companies. It’s like a conversation, sort of, but one that has publishing mixed in, so it’s an amplified, recorded conversation. Do you agree? Isn’t this what’s happening on Twitter, Facebook, and LinkedIn? But there are companies… Read More »OK Maybe I Communicate with Logos … But Are They Friends?
A couple of weeks ago I was in a classroom full of entrepreneurial MBA students, as a guest speaker, answering their questions about me and Palo Alto Software and bplans.com, this blog, and so forth. When they asked me how I managed my online self… Read More »My Recommendation About Your Twitter, Facebook, and LinkedIn
Not long ago I was driving a five-year-old grandson to kindergarten when he asked me how to make friends. That’s ironic because networking is hardly my strong suit, but he doesn’t know that. And I guess that’s what kids expect grandfathers to know, so I… Read More »5 Rules for Kindergarten Friends and Twitter
I took a one-hour flight over the weekend and ended up talking to a smart business owner — she has a bakery in a small town in Oregon — who doesn’t have any Web presence. What’s really cool is that her business, as she described… Read More »Social Media Business Reality Check
I overheard (couldn’t help it; waiting in line) somebody complaining about social media metrics like the Klout score, a measurement of influence. She said: “What’s up with these people to try to judge and rank people?” And I thought to myself: 1. You are always… Read More »You Are Always Being Judged. Deal With It.
This is so cool. I’m really jealous. As he finishes up his next book, Jonathan Fields turns to the web and his so-called tribe for help with the book title. In Help Me Choose The Title Of My Next Book, he put a poll onto… Read More »Jonathan Fields’ Great Title Idea
This is just a reminder of how much understatement, and, for that matter, blog formatting can affect the message. I apologize to Jason for including the whole post like this (with the picture) but it works too well to quote out of context. He makes… Read More »How To Increase Your Klout Score
On one hand, twitter offers a positive change in business landscape, a brave new world of business possibilities, and you’re crazy to ignore it. On the other, it’s just a distraction, a shiny new thing, that gets in the way of the real business. Can… Read More »Twitter is the Brush, Not the Painting
Don’t you hate it when this happens? With social media and all, I connect with somebody, seems like a smart person, we have some email and even telephone interactions, and then, dammit, I end up as a prospect. Sad. Quite a demotion. From friend and… Read More »And I Thought I was a Friend and Colleague…
Here’s a walk down memory lane. Those basic math properties we had to memorize in the seventh grade. Transitive Property of Social Media This one is taken from the transitive property of equality, which, in case you don’t remember your seventh-grade math, is that if… Read More »The Really Simple Math of Social Media