Nice one: Five Social Media Tricks Every Entrepreneur Should Know at Forbes.com:
- Humanize your brand
- Conduct budget-friendly research
- Provide efficient customer service
- Build relationships with reporters
- Crowdsource product development ideas
If you’re at all engaged in either Facebook, Twitter, LinkedIn, or Google+, then I think you can figure out how relevant all of these are. Okay, I’d rather say “media people” or “writers” than reporters, since blogs and websites are as important as “reporters” in standard media.
The post, written by Jenna Goudreau, does a good job of fleshing out the details.