community management

Don’t feed the trolls… starve and slay them

by Tim Berry
1 Comment

Anyone who’s spent even one day browsing through social media sites will have come across an Internet troll. Online trolls or spammers (there is a difference between the two, but we should mostly deal with both in the same way) have one aim: to disrupt.… Read More »Don’t feed the trolls… starve and slay them

The "Social" in Social Media Marketing

by Tim Berry
4 Comments

What’s the difference between social media marketing and online marketing? One talks to their audience, the other talks down to them. Websites, emails, and banner ads all tell you about a company, but they don’t exchange views or information with you. Social media can be a… Read More »The "Social" in Social Media Marketing