Jim Blasingame

You Don't Control Your Brand. Your Customers Do.

by Laura Berry

Face it: You don’t control your brand; your customers do. I like this simple 3-minute Jim Blasingame video explaining what he’s calling “The Age of the Customer™.” If you’re trying to run a business, you choose not to join in at your peril. If you… Read More »You Don't Control Your Brand. Your Customers Do.

Is Your Business Social Media Worth the Time and Effort?

by Laura Berry

Are you using social media for your business? Is it working for you? Last week Jim Blasingame, the small business advocate, shared the results of his most recent small business social media survey data. He asked his newsletter subscribers — not a random group, but… Read More »Is Your Business Social Media Worth the Time and Effort?